Ah! Great post Mr. Naimark. This is quite a store, this "Prada". I could think of so many potential miss-uses of the technology in the following quote...some very funny!

"Each dressing room is a simple eight-foot-square booth with Privalite glass walls that switch from transparent to translucent when a room is occupied. Once inside, the customer can switch the doors back to transparent at the touch of a switch, exposing themselves to onlookers waiting outside the room. Different lighting conditions allow the customer to view their selection in a warm evening glow or a cool blue daylight."

This is hysterical. Now you can try on clothes AND put on a fashion show, or just put on a show in general! MWU-HAHA! Sorry, too much evil in me today!

We have to be vigilant that RFID technology is not misused. If the technology is used to maximize the customer experience, satisfaction, and quality of the process then that is a reasonable application. It is understood that the business is seeking to derive higher revenue and hence profits from the increased customer satisfaction, etc.

Thanks, Far Mill
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