James is currently studying Interactive Entertainment at USC, most recently designing for a virtual reality and motion capture thesis at ICT’s MxR Lab. He has taught game design and modding at UCLA with internalDrive, developed website and branding materials with talkTECH Communications, and directed a few commercials, most recently for Charlie’s Hair & Spa for Men. James has immersed himself in the thriving industries of Los Angeles, and constantly seeks out culminations where the fields merge. Check out his blog about tech, film, games, and mixed reality at his personal site www.jamesiliff.com.
"Its unfortunate that “immersion” is such a buzzword, having lost any technical or artistic meaning. It’s used in a vague sense to spark attention about games & films. However, immersion isn’t about eyeball-exploding graphics, its about a spatial and narrative [...]" · View
The “Shayd” Virtual Reality installation is making incredible progress this semester. With the Spring Graduate Thesis Showcase quickly approaching, we have to finish off the virtual world in Unity and begin constructing the physical set. The overall concept is elaborate and fascinating, and I’m excited to show off what we got so far! 
I’m really excited to be a part of the graduate thesis winter show for the 
