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IMD Forum for 4/22/09: Locative Media and Responsive Environments

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Speakers: Lisa F. Grand, PhD Visiting Scholar (USC) and Jeff Watson, IMAP PhD Student (USC)
Time: Wednesday, April 22, 6-8pm
Location: USC's Robert Zemeckis Center for Digital Arts (RZC),
Room 201 Zemeckis Media Lab (ZML)

Abstract: This presentation will explore the evolution and trajectory of ubiquitous computing technologies that enable designers to embed media artifacts and computational systems in physical space. By placing custom bar code glyphs, GPS/Google Earth markers, sensor systems or other smart-phone-readable triggers in physical locations, designers can create hyperlinks connecting real-world objects or places with a wide variety of media -- from video, audio and text content to dynamic data feeds and opportunities for interactions with both human and non-human agencies. Crucially, however, this layering practice does not stop at the level of the hyperlink or the traditional notion of Augmented Reality. Rather, designers are beginning to perceive opportunities for embedding responsive computational power in physical space, enabling environments to track, profile and communicate with their inhabitants, providing customized, adaptive and anticipatory user experiences. After surveying this nascent practice of layering information and computation atop and within physical space -- the latest step in the gradual disintegration of the boundary between the Real and the Virtual -- the presenters (Lisa F. Grand, Visiting Scholar and designer of the TRISH Responsive Environment, and Jeff Watson, IMAP PhD Student) will lead a discussion exploring the profound implications of these new technologies on the nature of entertainment, storytelling, game play, privacy, and social organization.

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