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Exploring and Achieving in Disney’s Toon Town Online

Fight robotic cogs with gag weapons in Toon Town. Disney's version of the multiplayer 3-D environment closely follows the conventions of an RPG. The style of attack uses role-playing game turns instead of real time fighting. Also there's no way to speed up the gameplay. Your skill level is increased with killings. If you win the battle, your character does a celebratory dance. To help connect the real world with the virtual, the login for Toon Town takes place on its web site where users can see news and forums. The music is happy and upbeat. To teleport between the playground or your house you throw a hole in the ground, which is eerily similar to Mario. After reading Bartles “Hearts, Clubs, Spades, and Diamonds From Space: Players Suit MUDs,” I assumed that I would be an explorer. After all, I've never seen Disney's online multiplayer game tune town before. After walking around the map for 30 minutes I realized that there was a very clear goal: destroy robot cogs. That was a very obvious goal as the game keeps pointing out, however there are other portions of the game that I could not understand at first. For example you are given a house. Also you can give gifts, such as furniture, to your online friends.

Why would a child playing this videogame want to clean up or decorate their room when that is the very thing they are supposed to be escaping by playing the game? The answer is that by buying more items for your house, your happiness points increase. When happiness points increase, you can fight more cogs. To fight more cogs you need jelly beans. So after exploring downtown Toon Town in a few avenues of robot comics I made my goal to collect jelly beans to buy gags and furniture by playing games or fishing. The games are fun, but they take time. And, they don't get you as many jelly beans as fishing. I didn't think I’d like fishing, but because there is some skill and hitting a fish, I was able to collect jelly beans much faster. Oddly, I felt like I was in a rush even though there's no clock or timer except in the games or fishing. While the web site for Toon Town says that I must play immediately to stop the invading robot cogs, they did not appear to have a threat of immediacy. My major complaint was that you could not increase the speed of the gameplay or fight in real time. Beating more cogs also increased my happiness points and my ability to wield more gags.

I transformed from being an explorer to being an achiever as time became an issue. In fact I became so motivated to collect jelly beans that when other players would say hi to me I was worried they would stop me and try to chat. I really did not have time for it. When Mickey talked about how he wanted to go fishing later in the day, I worried that I’d have to fish with him and wait for him to get his catch. (I also had no desire to make a well decorated room, but this is partially because I think that making my room is secondary to achieving currency in real life as well). Also, in the real world if I want to achieve something and someone else comes along and distracts me from that goal, for example reading an interesting nonfiction book, I might also try to avoid that person. I was fortunate enough not to run into any killers even though I'm not sure that option is available in Toon Town.

Finally I admire how the Disney animation team has a constant theme of attacking corporate Dilbert-style managers. For example, Cold calling sales robots wag their finger, put you on hold, erase you with their pencil and choke you with a clip on tie.

Comments

Nice job Zeke. One question this made me think of: What is the player type of people who like to decorate their rooms? Obviously based on There.com, Second Life, Star Wars Galaxies, and Animal Crossing, many people enjoy this type of activity. I don't know that Bartle has really addressed this in his typology.

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