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April 12, 2004
digital chocolate @09:14 AM
trip hawkins has started a new mobile game company, digital chocolate. first impression: kinda a stupid name.
GameSpot: Thanks for talking with us today, Trip. Why the move toward mobile?Trip Hawkins: Because in another four to five years, there will be two billion people carrying these little mobile computers around--and there's an incredibly diverse range of interesting things you can do with them.
posted by will | comments (3) | 
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Agreed, name = dumb
Although I can see the reasons why, digital being hip and chocolate being something that pretty much EVERYONE likes. Ah well.
Posted by: Mike at April 13, 2004 12:06 AM
I like the name. chocolate is exciting, addictive, and erotic. if this is what their product has to offer in digital form, i'm all for it.
Posted by: kellee at April 13, 2004 03:13 PM
Um, yeah. Digital Chocolate. Yahoo.
It's about as memorable and catchy as 3DO. Three-what?, people would ask.
Exactly.
Digital Chocolate. It's got me thinking of Morris Day And The Time dancing around on stage. That or an online porn website.
My first suggestion for Trip: use the first part of the $8.3 million to research a new name, buddy.
Posted by: EA & 3DO Vet at April 22, 2004 03:06 PM