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September 26, 2004
Game B-Sides @03:10 PM
I'm linking to an interesting article I found over at Waxy about the game industry including "B-sides" in major game releases.
I think this sounds like a really excellent idea -- easily integrated into the existing market structure -- and a great way to get exposure for potentially more interesting, unique (read: student, experimental, etc.) games.
B-Sides have worked really well in the music industry towards exposing this type of material, I think. Sure, some B-Sides really do just sound like tunes that didn't make the cut, but often times you'll hear really great stuff, stuff that the artist clearly was experimenting on, or something different, etc. -- but stuff that maybe the record company was less than enthusiastic about including on the record.
Sad as it may seem, things are getting so big, so dependent on huge marketing budgets, and non-creatives have a huge role in what gets distributed, we need to start thinking of novel ways to get experimental, innovative stuff out there.
posted by will | comments (0) | 
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